LLYC and Multiópticas, laureates at the 2023 SABRE EMEA Awards

‘You’re a gamer and you don’t know it’, the campaign created by LLYC’s Consumer Engagement team for Multiópticas, received an award at the 2023 SABRE EMEA Awards, one of the most important international events in the sector organized by the public relations publication PRovoke. Specifically, it was awarded in the Iberia category. 

Albert Medrán, LLYC’s Global Senior Marketing, Communication and ESG Director, attended the gala held in the German city of Frankfurt. This recognition further consolidates the firm’s position in the sector, through the development of projects that combine creativity and innovation applied to communication, marketing and public affairs.

In the words of Albert Medrán: “The SABRE EMEA Awards recognized our commitment to creativity, backed by the dedication of our teams and the trust of our customers. It is an honor to receive these awards of great international importance. It encourages us to pursue our goal of developing campaigns with purpose and great social impact.”

Every year, the SABRE EMEA Awards honor the region’s leading public relations consultancies, and also prominent and successful campaigns featuring an excellent level of planning, strategy and creativity. This year’s shortlist included around 400 campaigns, selected from more than 2,000 entries from Europe, the Middle East and Africa.